Articles

How to maximise margins

Maximise Margins

Having to sell more and maximise our margins in today’s marketplace might be tough but it’s far from impossible.

Buying Signals

Looking

Ever so often the prospective customer gives out a clear, unequivocal “buying signal,” sometimes we see them and occasionally we don’t.

Selling against stiff competition

Race

Lots of salespeople don’t know how to handle competitive selling, they don’t know how to consistently compete and win. 

New Start

Out of Reccession

When’s the absolute best time for a fresh start?  When is a good time to begin again, change what you’re doing, diversify?

Sales and Tactical Marketing

Marketing

Preparation, hardly the most inspiring thing we’re asked to do is it? However, most of us know deep down that we should prepare, we should plan, we should be doing more of the groundwork. 

You’ll Find What You Look For

Lessons Learned

If they can update films, then for sure there’s no harm in updating old stories…

We Become What We Think About…

Motivated Person

Personally I think that most of us have far more control over what we do or say than we neccessarily appreciate.

Want Better Results?

Impossible

Most of us want a better result, unfortunately we’re not always prepared to do anything about it. For years I’ve said to people “If it works do more of it and if it doesn’t change it.”